Momager launches personal branding course

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  • Prolific momager Kris Jenner just launched a personal branding MasterClass.
  • In it, Jenner provides advice on creating a narrative and engaging visual story, building a business, and launching your own ventures.
  • Jenner also uses KUWTK and the Kardashian Jenner brands as case studies.

Kris Jenner — the matriarch, manager, and business mastermind behind reality’s first family, The Kardashians — just launched a MasterClass on personal branding.

“On the Power of Personal Branding” is a behind-the-scenes look at the Kardashian-Jenner playbook. Jenner explains how to create and build a personal brand narrative, find your target audience, harness the power of social media, and monetize what you’ve built.

Of course, a crash course in Jenner’s personal branding wouldn’t be complete without a mention of “Keeping Up with the Kardasians.” She uses the family’s multiple brands as case studies of starting your own businesses. Expertise aside, the lessons are infused with Jenner’s signature “you’re doing amazing, sweetheart” warmth.

“From multiple multi-billion dollar brands to over 48 million followers, Kris is without a doubt the mother of self-invention,” MasterClass founder David Rogier said in a press release. “We’ve had a front-row view of her family’s life on TV. Now, in her classroom, she’ll uncover the secrets to her and her family’s success.”

It should be noted that MasterClass does not have a single class membership – members pay $180 ($15/month) to access the entire catalog of classes. After personal branding, you can listen to Chris Voss teach you about negotiation and Bob Iger’s take on business strategy and leadership.

Whether you know Kris Jenner as the genius behind a show paying his family a nine-figure salary, the manager of four of the ten most followed people on Instagram, or just the star of “the devil works hard but Kris Jenner works harder tough” memes, you have to admit – Kris Jenner has made quite a household name for herself, whether you like it or not.

Browse the course here and check out our guide to the best Masterclass courses.

How much does Master Class cost?

MasterClass costs $180 for its annual subscription ($15 per month), which gives you unlimited access to all of its classes until you cancel.

How does Master Class work?

MasterClass classes last approximately 2-5 hours on average, with individual lessons ranging from 2-5 minutes. Classes include video lessons pre-recorded by your instructor, a workbook, interactive assignments, and sometimes community activities. MasterClass may offer students the option to submit their work to instructors for feedback, but that’s not the norm.

About Stuart M. McFarland

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